At a previous agency, I led the development of an integrated campaign to launch PlayerTek, the first wearable GPS tracker for amateur footballers. We helped to define the positioning for the PlayerTek brand, and used a combination of earned and social media to engage the core audience of 16-24 year old players.
Leicester City Incorporating Catapult Sports Tracking Technology
Catapult Combines Indoor/Outdoor Tracking, Heart-Rate Monitoring in Vector Wearable
Cutting edge performance analysis technology on the curriculum for sport science students
Catapult on X: 🏈 @Buccaneers working hard. Our technology is tracking that work-rate. 💪🏽 #GoBucs 📸 / X
Illinois Staff using Catapult Tech - The Daily Illini
Fitness Vest Helps Amateur Athletes Track & Train Like A Pro
Catapult One Vest + Pod FIFA Approved - Black/White
Catapult One - Fútbol Emotion
catapult-sports-austin-toros-spurs
Catapult Sports Marries Data, Video in Its New Editing Platform, Vision
Better Every Practice Header Better Every Practice Header
CATAPULT ONE - Track, Analyse, and Improve Your Football Performance (Pre-Paid Membership)
Tokyo 2020, Catapult celebrates 24 medals and 11th in the medal table - Catapult
