Remember the days of baggy gym clothes and clunky sneakers? Enter Gymshark, the fitness apparel brand that ripped up the rulebook and redefined the activewear game. Their secret weapon? A laser focus on social media and influencer marketing, catapulting them from a garage gym dream to a global phenomenon in just a few short years.
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How Gymshark Grew From a Garage Business to £400 Million in Revenue With Influencer Marketing
![](https://assets-global.website-files.com/63d2559b2da902eb50cb2e75/63d2897b2da9029f65ceb3e9_636b64b0b520dfcef25c52c7_0r-G6hvUAc8k02x7Ur6GI-7R90EsbgOLgYMfVqafcly4L0_pldHmtJPKuI98ta3YuN96rCXHH1zzARdH9LuaDbqjTKTR8QMflkqNjaefOg_Qa4uE1uER1SCZRTXsiXf-0LgQNLgNhULaUMHYujts3QSt98H95LxHDOly4KyPBtQl7x5CBtkZu3DRCw.png)
How Gymshark Grew From a Garage Business to £400 Million in Revenue With Influencer Marketing
Influencers & Creators
![](https://cdn.shopify.com/s/files/1/0787/5818/3214/files/content-write-gymshark.jpg?v=1703764030)
From Garage Gym to Global Empire with $1.45 Billion Brand Value of Gym
It's not just audience-first
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How Gymshark Grew From a Garage Business to £400 Million in Revenue With Influencer Marketing
![](https://iide.co/wp-content/w3-webp/uploads/2021/05/Marketing-Strategy-of-Gymshark-A-Case-Study-Influencer-Marketing-Strategy-2.jpgw3.webp)
Comprehensive Marketing Strategy of Gymshark - 2024 Update
![](https://images.ctfassets.net/8urtyqugdt2l/2YaM48TZ3wbQf4P8gHUOlV/a0605bc10975740e9f1a39453ebac66c/The_Gymshark_Story_-_Womenswear_3.jpg)
The Official Gymshark Story: How Ben Francis Created Gymshark
![](https://cdn.shopify.com/s/files/1/0787/5818/3214/files/gymshark-plp.jpg?v=1703764432)
From Garage Gym to Global Empire with $1.45 Billion Brand Value of Gym
![](https://www.labbrand.com/wp-content/uploads/2023/08/2023080202321457.jpg)
Gymshark Brand Positioning: Fearlessly Forward - Labbrand A Global Branding Company. Your Guiding Partner for Brand Innovations.
Gymshark: The Marketing Strategy Behind the Fast-Growing Brand