This Body Positive Male Underwear Campaign Was Actually A 'Joke

Underwear line Aerie launched a body positive male campaign amid fanfare only to announce a week later that it was an April Fool

Studio shot of shirtless men embracing each other. Four happy men

Underwear Ads Lose the Macho: How Marketing Has Embraced Real Men

Cute Red-headed Man in Red Swimming Shorts Posing Isolated on Gray

That American Eagle 'Real Body' Campaign Was An April Fool's Joke

Stockfoto med beskrivningen group of multiethnic men posing for a

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Aerie debuts body-positive campaign for men's underwear featuring

Calvin Klein Champions Body Positivity for Men with Inclusive

American Eagle April Fools Aerie Men Campaign