K-pop without 'K' nurtured to evolve into global mainstream genre - KED Global
FIFTY FIFTY debut on Billboard's Hot 100 with “CUPID”, become fastest K-pop group to chart at only 130 days – Asian Junkie
KARD's BM Succeeded In Making The Group's “Nastiest” And Most “Explicit” K- Pop Song So Far - Koreaboo
Blackpink's Genre-Hopping Return, and 8 More New Songs - The New York Times
From Nugu to Star: Examining Fifty Fifty's Viral Success
FIFTY FIFTY
BTS, BLACKPINK, SEVENTEEN: K-pop bands who rule Indian hearts
Fifty Fifty, group behind hit song 'Cupid,' sue their agency amid slew of allegations
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Jonathan Hicap on X: MANILA BULLETIN: K-pop group Fifty Fifty partners with Warner Records US for 'Cupid' #FIFTYFIFTY #Cupid @manilabulletin @WarnerMusicPH @warnerrecords @we_fiftyfifty / X
FIFTY FIFTY members kpop profile (2024 updated)