DTC sustainable underwear startup Knickey is rebranding itself as Subset as it expands into new categories and looks to woo new customers.
Subset, About, Essential Innerwear in Organic Cotton
Subset (formerly Knickey) Underwear Review
Subset (formerly Knickey) Underwear Review
List of DTC Clothing Brands
Knix surpasses 2 million customers and finalizes their acquisition by Essity, making history for a female founded DTC brand
Subset: Essential Innerwear, Underwear, Bras, Lounge in Organic Cotton
How DTC Brands are Driving Change in Intimates
Subset: Essential Innerwear, Underwear, Bras, Lounge in Organic Cotton
How one of Canada's fastest-growing DTC brands is entering retail » Strategy
Knix goes against the flow in new unapologetic campaign » Strategy
Knickey underwear: behind the scene — SustainYourStyle
List of DTC Clothing Brands
Subset (formerly Knickey) Underwear Review: 1.5 Years Later
